（北京26日综合电）彭博社周四引述中国行销技术公司华凯营销汇编的预订数据显示，中国游客出行集中在亚洲区域，以东南亚地区增长尤为显著。
其中，到吉隆坡旅游的中国游客到访人次同比增长16%，越南两大城市胡志明和河内也深受欢迎，跻身10强之列。
受地缘政治紧张局势等因素影响，今年夏天有较少中国游客出行，若有意出游也选择亚洲短途目的地。
韩国首尔是中国游客今夏首选旅游目的地，在6月至8月的游客到访人次将飙升至215万，同比增长14%。其次是香港，预计到访人次达194万。
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[3] => {"locked_content":"\n\n\n\n按照传统，中国游客比任何国家的旅客更愿意在旅行时大笔消费。世界旅游业理事会统计的数据显示，中国游客今年的出游次数将超过1亿8400万趟，消费金额达2650亿美元（约1.08兆令吉）。<\/p>\n\n\n\n
华凯营销主管布哈特说：“中国游客仍在出游，但今夏选择临近、安全、物有所值和较易抵达的目的地。”<\/p>\n\n\n\n
西亚冲突暂时冲击出境旅游。中国游客今年的出游量预计上扬，直至伊朗战争爆发，干扰航班和出游。华凯营销汇编的数据显示，截至本周，6月的游客出行量预计达490万人次，低于去年同期的530万人次。<\/p>\n\n\n\n\n![\"（示意图）\n\"](\"https:\/\/www.chinapress.com.my\/wp-content\/uploads\/2026\/06\/Tourists-travel-kl-260626-1-1-600x314.jpg\")
（示意图）\n<\/figcaption><\/figure>\n<\/figure>\n\n\n\n地区地缘政治紧张局势也对出游造成影响。数据显示，中国游客向来喜欢到日本旅行，但日本今夏的中国游客人数骤降，到东京的游客人数减少26%，曾为热门目的地的大阪如今也未能跻身10强之林。<\/p>\n\n\n\n
日本首相高市早苗去年11月的“台湾有事”言论，触怒北京，令中日关系跌至低谷，从官方至民间的交流陷入停滞。<\/p>\n\n\n\n
北京也建议中国公民避免赴日旅游。日本国家旅游组织近期的数据显示，中国游客确实减少赴日旅行，单在5月，到日本的中国大陆游客同比大幅减少60%。<\/p>\n\n\n\n
文：彭博社<\/p>\n<\/html>\n<\/p>"}
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